Our process

A systematic approach to digital marketing

Discovery & Analysis

By performing discovery and analysis, we prepare and formulate your digital marketing strategy. Research includes looking at your company, industry, and even competitors and all other elements. 

Strategy Development

Every successful online business starts with a solid strategy. We begin by understanding your unique goals, audience, and expertise. Through in-depth consultations, we help you define your digital program’s structure, content, and positioning in the market. We also create a detailed project roadmap, outlining the steps and timeline to bring your vision to life.

Launch & Execution

Crafting a digital marketing strategy is not a set-it-and-forget-it endeavor; it’s an ongoing process of measurement, analysis, and refinement. To ensure our digital marketing efforts lead to desired outcomes, it’s essential to track performance, learn from the data, and make informed adjustments. This step is crucial for optimizing digital marketing strategy to achieve maximum impact and ROI. As a Botterel, we are launching projects based on this core.

Optimization

One of the best perks of Botterel digital marketing is having access to all the data that comes with it. You can get real-time insights on how your initiatives are performing and adjust as you go. You don’t have to walk in the dark every time you push out a new campaign, launch, or project. With analytical data at your fingertips, you can optimize with us to improve results.